San Francisco Green Film Festival

My idea for the First Annual SFGFF was to create something eye catching that did not use any of the typical visual cues of film festivals ( a la film strip, film reel and the like ).  The mark is comprised of many shapes that work together to form the letter ‘G’. It is a direct representation of how we can all work together, in spite of our differences, in order to create a greater good beneficial to all. When separated the elements also function as characters for motion graphics or print collateral.